"QR Codes - Smartphone Nirvana"

“QR Codes”


QR Code for www.PalmCoastUnplugged.com

 Have You Seen One of These?

This is a “Quick Response” (QR) code. You’re going to be seeing more of these on this Blog, our Facebook Fan Page (Parkside Realty Group, LLC, in Palm Coast and Flagler Beach, FL), Business cards, and our other printed and media marketing materials. You will find they are also now being used in magazines, newspapers and even billboards. In Japan (where they started), they appear on T-shirts and untold other applications… To the tune of over 50,000,000 hits/year - and growing!  Quickly!

So what does a “QR code” do?

It’s a cousin of the classic bar code you see on consumer goods when you shop. But this code contains a URL (website link). Basically, it’s a hyperlink on paper – one that your “smart phone” can read & launch. What this means to you is that our Blog and coming website MLS Home Listings will be easier than ever to access on your smart phone!  For example, if we run a print ad - say in Homes & Land - we can include our targeted QR Code so those with smart phones can do a quick scan and obtain detailed information on the home you have listed with us in Palm Coast or Flagler Beach, Florida!

How do I read a QR code?

You’ll need an “app” for your smart phone to read these little nuggets. Just do a search for “QR readers.” Many are free. Here are a few suggested searches to get you started:

• iPhone QR reader app search
• BlackBerry QR reader app search
• Droid QR reader app search
• iTunes
• BlackBerry App World
• Android Market

Once you install the app, launch it to take a picture of the QR code with your smart phone camera. The app goes to work and reads that image to translate it into a URL. Your smart phone’s browser launches, and the information you want is now on your screen!

3 Reasons You Will Fall in Love with QR Codes:

1. Easily get the information you want. QR codes are designed to take you instantly to the information you need. All it takes is a tap or two on your smart phone. No fumbling with a small keyboard typing in a web address.

2. Surf more... faster. QR codes simplify your smart phone browsing experience so you can instantly get the information you want, and get on with your day.

3. You’ll be one of the “cool” kids. Let’s face it – it’s fun to be on the cutting edge of technology. You’ve got a smart phone…why not use it to simplify your life and have some fun?  Who knows, you might even show your high school student something

Have a QR Code Question Not Answered Here?

QR Code for:  Facebook Fan Page
for Parkside Realty Group, LLC

For a much more in-depth explanation of QR codes that will satisfy your inner-Geek, just go to:  http://www.en.wikipedia.org/wiki/QR_codes.  Or, you can ask me and we’ll be happy to answer them for you (or find the answer).  For your homework, download your new QR Code app to your smartphone and click this code. It should take you straight to our office Facebook Fan Page!  Stay tuned! Much more to come, as I’m just getting started! Take care! (Frank Zedar, Parkside Realty Group, LLC, Cell: 386-931-1987)

(Thanks in order to Michael Russer (aka: Mr. Freakin' Internet) and his Online Dominance webinar on this
subject)

"EXPIRED" Real Estate Listing?

Don't Be Sad - We Can Help!

 If your Real Estate Listing on the MLS has "EXPIRED" from the market, you are probably ready to pull your hair out!

 What the heck is going on?  Why would my house in a great town in Florida - near the beach - not sell after a full year on the market?

Most real estate agents are a bit wary of contacting recently EXPIRED homeowners. Why?  I mean you've done half of our work for us by standing out in a crowd and shouting:  

"I WANT TO SELL MY HOUSE!  PLEASE HELP ME!"

                                                                                                                               

I think that most of us suffer a bit from remembering better markets - when houses sold quickly for the asking price (or more)... And no matter what you bought or sold - it was a "smart business decision."  We were drunk with success.  We here in Palm Coast and Flagler Beach, Florida were in "The Fastest Growing County in the USA" from 2003-2005!  Our values were skyrocketing and, if unchecked, our median price would have topped $1,000,000 by 2012!  And then the house of cards in the US housing market came crashing down.  We are working hard to correct things, but it was a huge bubble that burst!  We have some serious orienteering to do before we are out of these woods!

                                                                                                                  

Down?  Yes!  Dead?  No!

... So most Realtors don't call you because they sense you are "angry with the real estate process" and probably not liking real estate agents very much right now!  It's a Mindset Thing...   If an agent - at their core - doesn't believe that you need them or want them, then you probably don't!

If you are now EXPIRED - and you'd rather be SOLD:

• Interview and hire a highly motivated, well trained, experienced, aggressive real estate agent.
• One who can take charge, who understands the business and who will tell you the truth about the market (not just what they think you want to hear)
• Someone who knows how to take an ordinary thing and do it in an extraordinary way...
• One who can deliver the "real estate holy grail," when you ask:



• Can I trust you?  (with the keys to my house and input to critical financial decisions)
• Do you actually care about my personal outcome?  Do you operate with empathy and compassion and Golden Rule behavior?
• Are you competent... Can you get the job done?

Call me today... 30 minutes at your kitchen table could make all the difference!

Frank Zedar

Parkside Realty Group, LLC

Cell:  386-931-1987

There is Still Time...

"For Sale By Owner" Outreach...



Realtor Drive By Shooting!



Sounds Like a Country Song!

 If you are brave enough to be attempting to sell your home on your own...
in the roughest, toughest real estate market since the end of WWII...
you probably did it before and tasted success.

What I would give right now for a taste of the wild rides of 1985-1990... or 2000-2006!  Heck, I'd settle for the balanced and calm years of 1993-1999.  But this?  Who saw this coming?  (Oh, right - all the politicians with 20-20 hindsight).  I mean come on, man!  We here in Palm Coast and Flagler Beach enjoyed being "The Fastest Growing County in the USA" for most of 2003, 2004, and 2005!


Age Has Its Privileges!



FACT:  If we had continued that rate of escalation in value (about 25% per year), our median priced home would have jumped from about $230K to over $1,000,000 by 2012!  And that for a standard 2,000 sq.ft., 3/2/2 on a normal lot.  That great ocean front home in The Hammock or on Flagler Beach, which was $2,000,000 in 2005 would have teetered near a staggering $10,000,000.  We would have been a mirror image of Southern California, except with no jobs of that caliber.  Absolutely unsustainable!  It's almost good news that it happened when it did... because it could have become far worse.

Most real estate agents are a bit wary of "FSBO's."  You know why?  I'm guessing that you are seen as being "too savvy" or perhaps "too unmotivated."  Also probably "anti-real estate agent" and, of course, "anti-commission."  It's a mindset thing.  If an agent, at their core, doesn't believe you need them, then you probably don't!


If You Are In Trouble,
Don't Let Foreclosure Happen!
I Can Help.



My belief is this: 

• Truly motivated sellers want a highly motivated, aggressive, experienced, well trained, real estate expert to help in these challenging times.  One who can take charge of the situation, who understands the business, and who will tell them the truth about the market... not just what you want to hear!
• They want someone who can take an ordinary thing and do it in an extraordinary way.
• They want the real estate holy grail:
• Can my agent be trusted (with the keys to my house and input to my financial decisions)
• Does my agent really care about my personal outcome?  Are they empathetic and compassionate and ethically centered?
• And finally... Are they competent... Can they get the job done?



Don't Let This Happen To You.
The Market "is what it is."
Make the Most of It!



I believe that a "For Sale By Owner" sign is a call to action...  a request to "Apply Within!"